This is one of the biggest ways to run your own business not only for web design but really in any type of business in general.
We are currently living in a day and age where social media is absolutely huge and crucial to stay up on in terms of running a business.
There are so many different social media platforms to use in order to get your business and brand out there on the market for people to see.
If you have not been caught up in the social media game then you need to start checking out social media outlets such as Twitter, Instagram, Facebook, Snapchat, Pinterest, etc.
These social media outlets are meant to help you get your brand name out to the public not only in your local city but the nation as a whole. As soon as your following starts to build up then you can start to see your company and sales start to blow up.
If there are any questions on this article please give me an email and I’ll help with all the knowledge I have on how to blow your social media accounts up and get as much traffic as possible.
Today we’re going to talk about the next important piece to starting an online business for your website. Hopefully by now you have built out a website for your business for customers and potential clients to visit to see what services your company/business offers them.
At this point you need people to talk about your website via their own website. You may wonder how this is possible.
The way in which this happens is when someone points an anchor text link to your website. An anchor text is a clickable link to another persons website. The more links that you have pointing to your website is technically a vote in the eyes of search engines that your website is relevant and liked for the key terms they are linked for.
For instance, if I wanted to link to a plumbers website for the key term “plumbers”, I would just hit the link button for my text, and then type in the plumbers website. This will help google, yahoo and bing notice this plumbers website.
Tomorrow I will be back on to talk about my next tip which has to do with content for your website.
One big part to running a business online or running your own business in general is getting local citations out there. When you get local citations out there in business directories, it will help boost your companies name up to the top of google in the local map section. This section can be seen at the very top of googles 1st page when you type in a city and its niche that you are looking for.
What local citations are is just putting your company name, address and phone number and other information into business directories and it’s a sign to search engines that you have an important company in the eyes of customers and it helps boost your company up the rankings.
There are several local listing directories for local citation. One of the popular one is Yellow Pages. Others like Yelp, Criag list and Foursquare are those that you can rely on. You should definitely have a Google My Business account and put up as much information as possible. This way, your brand name will be searchable online.